Discover handcrafted bouquets, elegant hampers, and lush indoor plants from Melbourne’s leading luxury florist. Whether you’re sending a heartfelt gift or styling a special moment, our same-day delivery brings floral beauty to your door - with care, artistry, and timeless design.
Beautiful Flowers & Gifts
Featured Collection
A breathtaking symbol of romance, Eternal Love is designed to leave an unforgettable impression. Massed with premium red roses, the three-dimensional heart captures passion, devotion and love without end. Each velvety bloom is hand-selected and set to create depth and drama, then presented in our signature packaging.
In Chinese culture, “520” is a homophone for “I love you” (wǒ ài nǐ). A heart of 520 roses has become a modern declaration of love, traditionally given for Qixi (Chinese Valentine’s Day) and perfect for proposals, anniversaries and milestone moments.
Our Expertise
About Victoria Whitelaw
Weddings
Floral design for unforgettable ceremonies and celebrations. Tailored to your vision, styled to perfection.
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Spectacular Events
Bespoke floral styling for luxury events, brand launches, and private gatherings - designed to leave a lasting impression.
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Flower Classes
Hands-on workshops and floral education led by Victoria Whitelaw. Learn the art of arranging with seasonal botanicals.
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Melbourne’s Most Cherished Florist
As a trusted florist in Melbourne, Victoria Whitelaw Beautiful Flowers brings exceptional floral artistry directly to your door. With two elegant boutiques in South Yarra and Brighton and same-day delivery across the city, our seasonal blooms and custom arrangements - perfect for life’s milestones or spontaneous moments - arrive with refined style.
Every design is thoughtfully handcrafted by our team of experienced floral stylists and presented with signature elegance.
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Explore Our Blog
Chinese Valentine’s Day: Qixi, A Love Story Written in Roses
In China, the most romantic day of the year isn’t February 14th - it’s Qixi Festival (七夕), also known as Chinese Valentine’s Day. Falling on the seventh day of the seventh lunar month - this year o...
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Winter Feature Flower: Australian Natives
Textural, resilient, and full of character While winter in Australia may be gentle compared to elsewhere in the world, the season still calls for flowers that bring warmth, texture, and presence - ...
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The Quiet Elegance of Cotton Flower – Winter’s Most Timeless Bloom
There’s a gentle kind of beauty that only winter can bring – and the cotton flower is its perfect expression. With fluffy, cloud-like blooms perched atop tall, sculptural stems, this natural wond...
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We Deliver Flowers Across Melbourne
Victoria Whitelaw Beautiful Flowers offers same-day flower delivery across Melbourne, bringing elegant, handcrafted floral arrangements to homes, offices, and venues citywide.
Each bouquet is designed with seasonal blooms, carefully styled in-house, and delivered with grace and attention to detail. Whether you’re sending a gift or styling an event, we ensure every delivery is a beautiful experience.
Luxury Gift Hampers
Nature, Refined
Timeless Floral Artistry
Our flowers are sourced fresh each morning from Melbourne’s leading flower markets and growers. Every bouquet is seasonally inspired, artistically arranged, and crafted to leave a lasting impression.
Alongside our signature flowers, we offer elegant gift hampers filled with artisanal treats, potted plants, and curated homewares - perfect for any celebration or heartfelt moment. With an unwavering commitment to quality, creativity, and service, Victoria Whitelaw remains one of Melbourne’s most trusted names in floristry.
We proudly offer same-day flower delivery across Melbourne Melbourne, including South Yarra, Brighton, Toorak, Fitzroy, Richmond, St Kilda, Armadale, Elwood, Camberwell, Malvern, Hawthorn, Kew, Caulfield, Prahran, Albert Park, and Port Melbourne.
Same Day Delivery Across Melbourne
Place your order by 4 pm, and we deliver today.
Handcrafted by Florists
Visit our South Yarra or Brighton stores for a curated bouquet or a bespoke design.
Seasonal & Locally Sourced
Our florists hand-select premium, seasonal flowers direct from the market.
Luxury Gifting
From weddings and sympathy arrangements to “just because” gestures.