Christmas in Melbourne carries its own quiet magic - sunlit mornings, balmy evenings, and celebrations that linger late into the warm December air. At Victoria Whitelaw Beautiful Flowers, this season is one of artistry and abundance, where the studio transforms into a festive sanctuary filled with colour, texture, and light.
The 2025 Christmas Flowers & Gifts Collection honours everything we love about the season: meaningful gifting, elevated styling, and the simple joy that flowers bring to a home alive with celebration. Curated by Victoria and crafted with the finest botanicals of the season, each piece reflects the brand’s signature blend of refinement, creativity, and heartfelt beauty.
Whether you’re entertaining, decorating, or searching for the perfect gift, our Christmas collection invites you to celebrate the season in its most elegant form.
Poinsettias: The Iconic Flower of Christmas, Reimagined in Luxury
The poinsettia has long been a symbol of Christmas, and this year it takes centre stage in our collection. With velvety red bracts, lush green foliage, and an unmistakably festive presence, our poinsettias feel both nostalgic and freshly elevated.
Explore the collection:
Wrapped in our signature black paper, gold-embossed detailing, and satin ribbon, they make a gift that feels both luxurious and heartfelt—perfect for home styling, corporate gifting, or welcoming guests.

Potted Christmas Trees: Small, Stylish, and Utterly Irresistible
A hero of our 2025 collection, our potted Christmas trees have already become a festive favourite. Available in sizes from 50cm to 120cm, these petite trees blend charm, sustainability, and Melbourne design sensibility.
Perfect for apartments, offices, children's rooms, or gifting, they bring festive warmth without overwhelming a space. Style them with simple lights or enjoy their natural elegance as-is.

Signature Christmas Bouquets: Festive Blooms with Melbourne Soul
Our Christmas bouquets are crafted with rich seasonal colour palettes, premium blooms, berries, and lush textural foliage—each one designed to reflect the spirit of the season while maintaining our signature luxury aesthetic.
Discover the collection:
- Plum Pudding — dramatic tones of plum, crimson, and berry.
- White Christmas — serene whites, greens, and silver accents.
- Noella — soft festive hues and romantic textures.
- Holly — a joyful blend of traditional Christmas colours.
- Christmas Delight — a playful and abundant seasonal arrangement.
Each bouquet arrives beautifully presented in our iconic black and gold packaging—an instant impression of elegance and celebration.

Festive Styling: Wreaths, Garlands & Christmas Table Centrepieces
For those hosting Christmas lunch or dinner, our hand-crafted wreaths and centrepieces bring refined seasonal beauty to any setting.
Wreaths
Table Centrepieces
- Traditional Christmas Table Centrepiece
- Organic Christmas Table Centrepiece
- Everlasting Christmas Table Centrepiece
Designed with seasonal foliage, sculptural elements, and exquisite Christmas details, these pieces add festive beauty to every table—from intimate lunches to elegant evening feasts.

Luxury Hampers & Champagne: Gifting That Leaves an Impression
For gifts that feel thoughtful and indulgent, our curated hampers and premium champagne selections offer an elevated way to celebrate the season.
Perfect for clients, loved ones, or generous hosts, these gifts arrive beautifully presented and ready to delight.
Celebrate the Season with Melbourne’s Most Beautiful Flowers
The 2025 Christmas Collection captures the essence of Victoria Whitelaw Beautiful Flowers: craftsmanship, luxury, and the joy of beauty shared. From petite potted trees to opulent bouquets and curated hampers, each piece is designed to elevate your festive season.
Explore the full Christmas collection online or visit our South Yarra or Brighton boutiques to experience the magic in person.
This Christmas, let your celebrations bloom.
















