How to Design a Wow Welcome
First impressions matter - and few things make a statement quite like a breathtaking floral arrangement in your home’s entryway. In this episode, Victoria Whitelaw reveals how to design a foyer display that commands attention while maintaining refined elegance.
Working within a grand space with high ceilings, Victoria selects blooms that complement the architecture rather than overwhelm it. She begins with japonica for natural height and structure, then adds nandina foliage to create fullness and softness. Tulips and reflexed red roses provide bursts of colour and opulent texture.
The secret lies in contrast - mixing smooth petals with rough foliage to create visual tension and depth. The final result feels rich, dynamic, and effortlessly luxurious.
“Texture and structure make a space feel alive - they tell the story of sophistication.”
Victoria’s approach reminds us that the entrance to a home sets the tone for everything that follows. With thoughtful design, your flowers don’t just decorate the space — they define its mood and character.
